What you’ll be doing
Hachette UK’s strategy identifies ‘Understanding Consumers’ as one of the key pillars that will drive the delivery of our mission and enable future success. We want to acquire a wider range of authors that will help us to reach more readers than ever before, and that starts with understanding their needs and behaviours.
We are building a new Consumer Insight function from scratch, which we hope will drive both revenue and reputation for our business. To succeed, every member of the team must have the ability to translate data-led insight into the language of publishing and communicate it effectively, and to be excited by the opportunities that a new team and function represent.
The Data Asset Manager will work with the Head of Consumer Insight to demonstrate the art of the possible and drive the cultural, knowledge and technology changes required to deliver the ‘Understanding Consumers’ pillar by:
- Setting the data asset strategy: you’ll work with your team, the Group and the publishing divisions to anticipate what data will be valuable, how to source that data and how to make it accessible to the people who will turn it into insight.
- Curating the data asset: you’ll be responsible for building Hachette UK’s data asset, making it valuable, accessible and core to delivering on the ‘Understanding Consumers’ pillar. Data will include operational and financial data from core platforms, primary research data and data from third parties such as Amazon, Nielsen and social media listening.
- Sharing the data asset: You’ll work with the IT team to ensure that data is accessible and useful to non-technical users in the Group and the publishing divisions, as well as automation of data ingestion and access through visualisation tools.
- Sourcing the data: you’ll talk to potential internal and external providers of valuable data, including research agencies and other third party data providers, to get the best access and deals for data that you’ve identified as being a valuable part of Hachette UK’s data asset.
- Delivering the Consumer Insight roadmap: you’ll support the Head of Consumer Insight to deliver a roadmap of valuable Consumer Insight use cases for the Group and the publishing divisions. You’ll work within a governance framework to prioritise use cases, make the best use of finite resources, and help with reporting back on progress regularly to the Board.
- Collaborating with other teams: you’ll work closely with teams such as IT and Commercial Analytics to get the most out of Hachette UK’s data infrastructure, particularly the Azure data lake, so you’ll need to build warm, constructive relationships with key team members whose help you’ll need to deliver the Consumer Insight roadmap.
- Bringing insight to life: you’ll be an integral part of a team that works with data analysts and research agencies to weave together compelling insight that will drive our business to reach its goals and help position Hachette UK as a thought leader in the publishing market. You’ll help to ‘translate’ this data into stories for our internal audiences and you’ll provide Group Communications with insight to repackage and/or facilitate commissioning new research for external audiences.
Who we are looking for
- You’re highly organised with an ability to prioritise tasks and manage changing deadlines, while staying calm under pressure
- You enjoy the challenge of translating complex, sometimes technical concepts into meaningful and persuasive stories for a wide variety of audiences
- You like working with people with different expertise to yours and have experience of building networks and managing stakeholders in federal or matrix businesses
- You’re familiar with how a publishing business operates, or are keen to learn
- You have a solid grounding in analytical techniques, with the ability to turn raw data into insight using statistical methodologies. As such, you probably have a degree in mathematics, statistics or an adjacent discipline
- You can write code in an appropriate language to deliver analytical projects (e.g. R, Python, SQL)
- You can build dashboards in tools such as PowerBI, Tableau or Qlik
- You’re familiar with some or all of Microsoft Azure, Snowflake, Cognos and Adobe
- You’re not necessarily a data scientist, although that would be an advantage. The key is that you can grow your skills as Hachette UK’s data maturity develops
- You are efficient and able to extract the maximum value from a data asset. You don’t just want to play with data - you want to make a difference with the work you do
What we offer
Our staff are our greatest asset and our benefits reflect this. In addition to 25 days annual leave days per year + bank holidays, we have an extensive list of benefits that include: a wide-ranging training library, development programmes including mentoring, Cycle to Work vouchers, Private Medical Insurance, eye care vouchers, up to 70% off book purchases, a charity book shelf, 2 community days per year, many employee networks to join, summer hours (finishing at 1pm on Fridays during the summer months!), season ticket loans, rent deposit loans, generous pension schemes and much more!
This role can be based at our London office, or at any of our new regional offices in Edinburgh, Newcastle, or Sheffield, with a blend of in-office (minimum 3 days) and homeworking (2 days) per week.
Who we are and what we do
Hachette UK is a creative powerhouse and the UK’s second largest book publishing group. Our mission is to make it easy for everyone, everywhere, to unlock new worlds of ideas, learning, entertainment and opportunity.
We’re made up of 10 autonomous publishing divisions and over 50 imprints with a rich and diverse history and an incredible range of authors. We’re also the market leader in e-books and publish a range of bestsellers in audio format, the fastest growing part of our business.
Hachette UK is part of Hachette Livre, the world’s third largest trade and educational publisher. As well as our headquarters in Carmelite House, London, and our state-of-the-art book distribution centre in Didcot, Oxfordshire, we have recently opened five new offices in Manchester, Bristol, Sheffield, Newcastle and Edinburgh. The UK region also includes offices in Australia, New Zealand, India, Singapore, the Caribbean and Ireland.
It’s an exciting time to join our business because the publishing market continues to grow and thrive. The UK remains the largest exporter of physical books in the world and book adaptations for film and TV are the foundation of the UK’s creative industries, including Bridgerton, The Witcher and The Queen’s Gambit to name just a few recent successes from Hachette UK’s list.
Hachette employs people on the basis of their abilities. We aim to attract and develop talent from a base as broad as the world of readers we want to reach, with a wide and representative range of age, faith, disability, race, gender, sexuality and socio-economic, regional and cultural backgrounds.
If you are shortlisted and need us to make any adjustments to help you attend for interview, please let us know.
The Book Trade Charity offers financial support to people looking to enter the book trade but who may struggle to afford the costs of attending interviews and undertaking junior roles. For more information visit www.booktradeentrysupport.org