Head of Literary Marketing, Little, Brown Book Group
Who we are and what we do
Little, Brown Book Group, four-time winner of the Publisher of the Year Award, is one of the most successful and dynamic publishers in the UK. Across fourteen imprints, we publish as wide a range of titles as anyone in the industry, and pride ourselves on the quality, variety and diversity of our publishing output. The award-winning marketing department creates impactful and innovative campaigns, building buzz and awareness and driving book sales.
What you’ll be doing
Little, Brown Book Group is looking for a talented and creative marketer to join its lively marketing team. This is a highly desirable role, with the opportunity to work on a wide range literary of fiction and non-fiction with some of the biggest brand names in publishing.
The role will involve brand and campaign management for the following Little, Brown Book Group imprints: Little, Brown, Dialogue, Fleet, Corsair, Virago and Abacus books. These imprints are home of bestselling, award-winning authors including Jane Harper, Alexander McCall Smith, Celeste Ng, Sarah Waters and others. The role is varied and provides good exposure to all elements of the marketing mix from traditional through to digital, from trade to consumer marketing. It will suit an ambitious and enthusiastic marketing professional who already has campaign and brand marketing experience at a large trade publisher. Job title will depend on experience.
Job requirements include:
· Delivery of highly effective marketing campaigns
· Campaign management across our top authors such as Margaret Atwood, Sarah Waters, Alexander McCall Smith, Jane Harper, David Sedaris and Celeste Ng
· Expert knowledge of social media and how to best use it to benefit authors and build a brand
· A thorough understanding of direct-to-consumer channels and how to market titles in a cost-effective manner
· Developing successful working relationships with key colleagues across the business including the Consumer Insight team
· Proactively seeking out creative ways to promote titles
· Rigorous analysis of campaign results
Who we’re looking for
The ideal candidate will be self-motivated, solution-orientated and proactive. They will also have experience managing people and experience working in a busy marketing department at a trade publisher.
To be considered for this role you will need to demonstrate campaign experience, so we ask that you submit a one-page document summarising a recent campaign you have worked on. Please be prepared to talk the campaign through with us should you be invited to interview for the role.
Skills should include:
· Excellent working knowledge of Microsoft Office, Excel and Photoshop
· Good working knowledge of WordPress and Photoshop
· Professional experience using all major social media platforms
· Strong verbal and written communication skills, i.e. being comfortable writing and presenting campaign plans and pitches to authors and agents
What we offer
This is a fantastic opening for the right person to join a creative, friendly, collaborative team and an opportunity to gain brilliant hands-on press office and campaign experience.
Hachette employs people on the basis of their abilities. We aim to attract and develop talent from a base as broad as the world of readers we want to reach, with a wide and representative range of age, faith, disability, race, gender, sexuality and socio-economic, regional and cultural backgrounds.
If you are shortlisted and need us to make any adjustments to help you attend for interview, please let us know.
NB: We are using a blind recruitment process for this role. This means that managers will only see your skills and experience, educational history and answers to your application questions at the shortlist stage, with your personal information removed. This is intended to ensure a fair and consistent review of all applications based on your skills and experience relevant to this role.