Senior Marketing Executive, Hodder Education
Who we are and what we do
The Hodder Education Group is a vibrant and growing business within Hachette UK. Over the past few years it has succeeded in winning market share through curriculum change in the UK. The company is the two-time winner of the British Book Industry Awards sponsored by the Bookseller (2015 and 2016); on both occasions the judges commented on the energy and dynamism evident within Hodder Education, making it “obviously a great place to work”.
What you’ll be doing
Hodder Education is looking to appoint an experienced and self-motivated Senior Marketing Executive to work on marketing strategy and campaigns for primary curriculum brands Rising Stars and Galore Park.
This role is responsible for devising, implementing and reporting on marketing strategy and campaigns for new and backlist products, both print and digital. The role will create marketing plans which feed into the overall marketing strategy which work to achieve commercial objectives and build a loyal customer base.
The role will utilise all available marketing communications channels, both print and digital, above the line and below the line, within a specified budget. It will engage with the market to ensure that campaigns are customer focussed. Drawing on marketing best practice the role will strive to improve marketing return on investment and bring creative approaches to the communications.
Who we’re looking for
Commercially aware and genuinely creative, you will already have experience of developing and successfully running multi-channel marketing campaigns, which have resulted in impressive sales. The role is varied and requires expertise in all elements of the marketing mix on and offline.
The ideal candidate will have worked in a busy marketing department and should be able to demonstrate campaign success. Previous experience of marketing to schools and / or an understanding of tests and assessment would be an advantage.
What we offer
You will be joining a friendly and talented marketing team, working together to promote resources that make a difference to teachers and students. We offer a creative and dynamic working environment and a competitive salary and benefits package.
Hachette employs people on the basis of their abilities. We aim to attract and develop talent from a base as broad as the world of readers we want to reach, with a wide and representative range of age, faith, disability, race, gender, sexuality and socio-economic, regional and cultural backgrounds.
If you are shortlisted and need us to make any adjustments to help you attend for interview, please let us know.